Ideal Home Show 2025
This weekend was a great success for the WillowWarm team at the Permanent TSB Ideal Home Show. We were delighted to be located right at the entrance in the Cosy Cabin, where visitors were greeted by the warmth of our real WillowWarm fire and a truly homely, inviting atmosphere. It was wonderful to meet so many of you who stopped by to learn more about our carbon-neutral briquettes and how they can bring both comfort and conscience to your home.
Championing Irish-Made Sustainability
At WillowWarm, our mission has always been clear: to provide a more sustainable alternative to traditional solid fuels. Our carbon-neutral briquettes are produced in County Meath using Irish-grown willow and locally sourced biomass, creating renewable heat that reduces dependence on imported fossil fuels and helps Ireland move toward a cleaner energy future.
Events like the Ideal Home Show offer the perfect platform for us to highlight the importance of homegrown, renewable energy solutions. As Ireland continues its journey toward a low-carbon future, we believe that sustainable heating products play a vital role in this transition.
Dermot Bannon: Inspiring Smarter, Greener Homes
A highlight of the weekend was our brand ambassador Dermot Bannon’s talk on Saturday, where he spoke about the value of energy efficiency, sustainable materials, and intelligent design in creating warm, comfortable homes.
Dermot’s passion for combining style with sustainability perfectly reflects the WillowWarm philosophy that Irish design and environmental responsibility can go hand in hand. His discussion drew a large, engaged crowd eager to learn more about practical ways to make their homes more energy-efficient without compromising on comfort or aesthetics, a message we proudly share at WillowWarm.
A Step Toward a More Sustainable Future
Attending the Ideal Home Show reaffirmed what we already know: Irish homeowners are increasingly motivated to make environmentally conscious choices. Whether it’s through upgrading insulation, investing in renewable heating, or switching to sustainable fuels like WillowWarm, small steps at home can make a big impact on the planet.
We’re proud to play our part in this movement and remain committed to helping Irish households stay warm sustainably, with fuel that’s efficient and making a difference.
To learn more about our carbon-neutral briquettes and how they’re made, visit our Sustainability Page.